Category Archives: Director’s Chair

Goodbye 2017

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I will step into the usual December cliché and tell you that this year has been hectic. But the word hectic doesn’t really capture all that our Ohio members have done. It also doesn’t convey how extraordinary it is when rivals who live to beat one another in sales join forces for something bigger than Continue Reading

New Adventures Ahead for Steuber

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Norb’s presidency has smoothed the path for significant initiatives and challenges for OSDA and me in 2017. With his combination of industry knowledge, team outlook and diplomatic skills, Norb spearheaded the Balance Calories Ohio rollout. This project brought all of his lessons into focus for me. We had significant work to do in a cross-section Continue Reading

Giving Veterans A Way Forward

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Recently, our members have given time and talent to special veterans’ events. From a terrific USO / Kroger / Coca-Cola sponsored “Message in a Bottle” gathering, to a resource fair attended by Pepsi and Dr Pepper members, these efforts have me thinking more about the often invisible struggles of our veterans and their families. For Continue Reading

New Ohio Program Aims to Create Real, Lasting Change Through Balance

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As a mom, I’m always striving to find balance. So I’m especially proud that our industry is working to provide resources and products to help families like mine. At America’s beverage companies, we’re driving toward real change to help people find balance by reducing their sugar. Through the Balance Calories Initiative, the single-largest voluntary effort Continue Reading

Leadership on Driver Shortages

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Recently I had a chance to testify in support of legislation that would help with commercial truck driver shortages. HB 154, proposed by Representatives Ryan Smith and Nathan Manning, would set aside $5 million to provide grants and loans for students to attend truck driving school. For an industry like mine, this is welcome news Continue Reading

Legislative Day 2017

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Our most visible event is the annual OSDA Advocacy Day. This year, over 100 beverage industry ambassadors briefed legislators on pertinent industry facts and issues. Although scheduling appointments with individual legislative offices is staff intensive, we believe it maximizes member time in Columbus. These conversations are important, visible first steps in establishing and maintaining relationships Continue Reading

Beverage Taxes As Job Killers: Philly Pain Continues

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As my colleagues around the country grapple with beverage tax threats, I think a little perspective and a large dose of reality is in order. Some government bureaucrats tout “soda taxes” as a quick way to make people healthier while fattening government coffers. When you really look at these claims, their arguments fall apart, consumers Continue Reading

Finding Balance

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This post is not about setting resolutions or losing those stubborn last 10 lbs. on the latest “foolproof” diet plan. Nor is it another restatement of the obvious: obesity is a serious problem in this country. And in a complete departure from sensationalized news stories on obesity, I will not single out a product, industry Continue Reading

Farewell and Best Wishes

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At the end of 2016, Mike Collins, Market Director for Northwest Ohio Pepsi Beverage Company, retired after 39 years in the beverage business. Mike also completed his service on the Ohio Soft Drink Association board where he served as president the last two years. Reciting his resume doesn’t capture the wit and wisdom of Mike, Continue Reading

Welcoming 2017

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Now that all of the yearend parties are over and resolutions made (and possibly broken by now), I think it’s time to focus on getting things done. What I love about my beverage industry folks is that they live in the real world. Part of what attracted me to this gig and what has kept Continue Reading